Research from Skrill shows over one third of Brits window shop before buying on mobile or online, indicating a future shopping experience with the physical and digital integrated
London: One in three Brits use the high street just to window-shop, using mobile phones to compare prices, save details for buying online at home or make purchases, according to research commissioned for digital wallet provider Skrill as part of its Future of Money campaign. The research uncovers an evolving shopping ecosystem, where the high street, online and mobile co-exist to deliver an all round experience.
- HANNAH WRIGHT
- InfoSecurity
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