Gartner names proofpoint a leader in 2014 Magic ... » London, UK: Proofpoint, Inc. has been positioned by Gartner, Inc. in the leaders quadrant of the 201... Tenable's Nessus v6 Eliminates cybersecurity blind... » COLUMBIA, Md./LONDON, UK: Tenable Network Security, Inc. has announced the release of Nessus® v6, re... New German heavy tanks bring serious firepower i... » Wargaming announced today the launch of the latest content update for its free-to-play console multi... Babcock to run Defence Support Group » The Ministry of Defence (MOD) has today announced the preferred bidder for the Defence Support Group... Free white paper explains how network access can... » London: According to the International Telecommunication Union (ITU), there are now as many mobile p... Kroll Ontrack published list of worst data disaste... » EPSOM: Kroll Ontrack announced its 12th annual list of the top 10 data disasters from 2014. For the ... UPnP Forum invites organizations to use UPnP+ Cert... » UPnP Forum has launched its UPnP+ Certification level for improved device and open source implementa... CNL Software to present PSIM at Teleste Video Su... » CNL Software will be participating in the Teleste Video Surveillance Summit in Dubai on December 7, ... ExtraHop integrates with FireEye to defend against... » LAS VEGAS, NV: ExtraHop has announced an integration of the ExtraHop wire data analytics platform wi... New technology helps financial institutions mana... » Pole Star launches PurpleTRAC risk management and sanctions compliance technology enabling global fi...

CLICK HERE TO

Advertise with Vigilance

Got News?

Got news for Vigilance?

Have you got news/articles for us? We welcome news stories and articles from security experts, intelligence analysts, industry players, security correspondents in the main stream media and our numerous readers across the globe.

READ MORE

Subscribe to Vigilance Weekly

Information Security Header

SAN DIEGO, Calif.: Cubic Corporation has introduced its new corporate brand identity. The name Cubic (mathematical cube of a number) and associated Cube with the Western Hemisphere globe inside was chosen by Cubic founder, Walter J. Zable to demonstrate the company’s worldwide engineering capabilities. This rich heritage of providing engineering solutions with services worldwide continues. The new logo incorporates a globe with a worldwide picture to better reflect the global extent of Cubic’s operation and people. The updated branding includes visual elements that reflect Cubic’s heritage but also emphasize Cubic’s forward-thinking mindset, objective to achieve strong growth and drive innovation.

“Cubic delivers best in class products and now we have a redefined look to go with it. Our new corporate branding underscores and demonstrates clearly who we are and translates to Cubic’s growing portfolio of innovative technologies and services worldwide,” said Brad Feldmann, president and chief operating officer of Cubic Corporation. “Our Cubic brand is much more than just images. The way our customers experience our products is our most important brand impression. Cubic’s new brand signifies our world-wide presence and market leadership.”

Cubic’s new motto, ‘Global. Innovative. Trusted.’ was carefully crafted to reflect the Cubic of today and tomorrow:

• Global: Today, Cubic has worldwide presence in 45 countries and more than 50 percent of Cubic’s work force is located outside the United States. Cubic’s new corporate branding illustrates a more global perspective, demonstrating further commitment to expand the company's already significant international business base.

• Innovative: Cubic’s founder always pressed employees to provide state-of-the-art solutions to our customers. His legacy lives on today with innovation processes that enable and create best-in-class solutions for our customers.

• Trusted: At Cubic, we build great relationships with our customers and we want them to know that we can be absolutely relied upon and trusted.