Lieberman Software and Core Security form strategi... » London, UK: Lieberman Software Corporation has announced a new strategic alliance with (Courion) Cor... Ness Tec helps secure the Torridon Hotel with MOBO... » UK: MOBOTIX AG has released details of a project for the Torridon Hotel that has upgraded its CCTV t... Norbain adds new Suprema and BioConnect biometric ... » Norbain has announced the addition of new BioConnect biometric products to the Norbain product portf... UK2 Group selects Opengear for global Smart Out-... » UK: Opengear has announced a successful project with UK2 Group, a growing hosting provider, to impro... Zinwave to demonstrate public safety DAS at Crit... » Zinwave has announced that it will showcase its UNItivity distributed wireless access solution (DAS)... Outdated systems placing maritime vessels at ris... » Maritime vessels are under significant threat of cyber-attack because many are carrying outdated sof... Blesma gears up for annual fundraising initiativ... » Fundraisers from all over the country are getting ready for Blesma Week – the fundraising initiative... Optex Systems announces $1.12 Million Purchase O... » RICHARDSON, TX: Optex Systems, Inc. has announced it has received a $1.1 million purchase order to s... Wargaming sponsors TANKFEST 2016 » Wargaming is once again partnering with The Tank Museum, Bovington, to sponsor TANKFEST, one of the ... Symetrica presents compact and ultra-light weara... » Berkeley, CA: Symetrica has introduced a prototype wearable detector system that provides high-sensi...

CLICK HERE TO

Advertise with Vigilance

Got News?

Got news for Vigilance?

Have you got news/articles for us? We welcome news stories and articles from security experts, intelligence analysts, industry players, security correspondents in the main stream media and our numerous readers across the globe.

READ MORE

Subscribe to Vigilance Weekly

Information Security Header

SAN DIEGO, Calif.: Cubic Corporation has introduced its new corporate brand identity. The name Cubic (mathematical cube of a number) and associated Cube with the Western Hemisphere globe inside was chosen by Cubic founder, Walter J. Zable to demonstrate the company’s worldwide engineering capabilities. This rich heritage of providing engineering solutions with services worldwide continues. The new logo incorporates a globe with a worldwide picture to better reflect the global extent of Cubic’s operation and people. The updated branding includes visual elements that reflect Cubic’s heritage but also emphasize Cubic’s forward-thinking mindset, objective to achieve strong growth and drive innovation.

“Cubic delivers best in class products and now we have a redefined look to go with it. Our new corporate branding underscores and demonstrates clearly who we are and translates to Cubic’s growing portfolio of innovative technologies and services worldwide,” said Brad Feldmann, president and chief operating officer of Cubic Corporation. “Our Cubic brand is much more than just images. The way our customers experience our products is our most important brand impression. Cubic’s new brand signifies our world-wide presence and market leadership.”

Cubic’s new motto, ‘Global. Innovative. Trusted.’ was carefully crafted to reflect the Cubic of today and tomorrow:

• Global: Today, Cubic has worldwide presence in 45 countries and more than 50 percent of Cubic’s work force is located outside the United States. Cubic’s new corporate branding illustrates a more global perspective, demonstrating further commitment to expand the company's already significant international business base.

• Innovative: Cubic’s founder always pressed employees to provide state-of-the-art solutions to our customers. His legacy lives on today with innovation processes that enable and create best-in-class solutions for our customers.

• Trusted: At Cubic, we build great relationships with our customers and we want them to know that we can be absolutely relied upon and trusted.