Travelex selects A10 Networks for major network an... » UK: A10 Networks has announced that Travelex Group, the world’s leading foreign exchange (FX) specia... Lieberman Software Privilege Management Platform... » London, UK: Lieberman Software Corporation has announced that its adaptive privilege management plat... Driving forward with Tokenization and HCE...new pa... » Driving forward with Tokenization and HCE – New Paper from the Smart Payment Association. In this pa... Research Group discovers vulnerabilities in the Ad... » Check Point has announced that its Security Research Group has discovered vulnerabilities in the Adm... Intamac chosen to develop innovative Cloud Video R... » Vigilance can report that Intamac has been selected by Swann Communications to develop an innovative... Cardinal Group basks in the glory of many accolade... » The Cardinal Group Retail Fraud Awards 2014 Vigilance can report that the Cardinal Group, celebrate... The need to understand, observe, obey and respect ... » This is an observation in the course of my security business over the years in which people love and... Emergency services show attracts record number of ... » Organisers of The Emergency Services Show have confirmed that the two-day event held at the NEC in B... WordPress still vulnerable ...old plugins give eas... » Plugins and extensions: the Achilles heel of popular CMSs A by-product of High-Tech Bridge’s Immuni... Reaper goes East! » UK Reaper Remotely Piloted Aircraft Systems (RPAS) would be deployed to the Middle East to support c...

CLICK HERE TO

Advertise with Vigilance

Got News?

Got news for Vigilance?

Have you got news/articles for us? We welcome news stories and articles from security experts, intelligence analysts, industry players, security correspondents in the main stream media and our numerous readers across the globe.

READ MORE

Subscribe to Vigilance Weekly

Information Security Header

SAN DIEGO, Calif.: Cubic Corporation has introduced its new corporate brand identity. The name Cubic (mathematical cube of a number) and associated Cube with the Western Hemisphere globe inside was chosen by Cubic founder, Walter J. Zable to demonstrate the company’s worldwide engineering capabilities. This rich heritage of providing engineering solutions with services worldwide continues. The new logo incorporates a globe with a worldwide picture to better reflect the global extent of Cubic’s operation and people. The updated branding includes visual elements that reflect Cubic’s heritage but also emphasize Cubic’s forward-thinking mindset, objective to achieve strong growth and drive innovation.

“Cubic delivers best in class products and now we have a redefined look to go with it. Our new corporate branding underscores and demonstrates clearly who we are and translates to Cubic’s growing portfolio of innovative technologies and services worldwide,” said Brad Feldmann, president and chief operating officer of Cubic Corporation. “Our Cubic brand is much more than just images. The way our customers experience our products is our most important brand impression. Cubic’s new brand signifies our world-wide presence and market leadership.”

Cubic’s new motto, ‘Global. Innovative. Trusted.’ was carefully crafted to reflect the Cubic of today and tomorrow:

• Global: Today, Cubic has worldwide presence in 45 countries and more than 50 percent of Cubic’s work force is located outside the United States. Cubic’s new corporate branding illustrates a more global perspective, demonstrating further commitment to expand the company's already significant international business base.

• Innovative: Cubic’s founder always pressed employees to provide state-of-the-art solutions to our customers. His legacy lives on today with innovation processes that enable and create best-in-class solutions for our customers.

• Trusted: At Cubic, we build great relationships with our customers and we want them to know that we can be absolutely relied upon and trusted.