Open the pod bay doors, Siri...the evolution of th... » We've all had some sort of experience with an intelligent assistant. Whether it's Apple's Siri, Micr... Databarracks becomes a ‘Corporate Partner’ of th... » Disaster recovery service provider Databarracks, has become a ‘Corporate Partner’ of the Business Co... Sepura launches SC21 small hand-held smart radio » Cambridge:  Sepura recently unveiled the SC21 next-generation, high-performance small smart TETRA ha... SURVEY: 1 IN 2 BUYERS REQUIRE CSR IN PROCUREM... » Almost half of buyer documents (48 per cent) seen by electrotechnical businesses with turnover above... G4S Africa supports small business development thr... » The latest product in the G4S Deposita range is a smart safe system called mini-pay that holds up to... Commissioner's statement following incident in Man... » This is an utterly appalling attack. My thoughts are with the people of Manchester as they try to co... UPDATE: Policing events in the Capital » Following the horrific terrorist attack in Manchester last night, in which 22 people were killed and... Statement from Assistant Commissioner » Statement from Assistant Commissioner Mark Rowley, Head of National Counter Terrorism Policing: The... Met intensifies policing activities in London fol... » The Metropolitan Police Service (MPS) has increased police numbers and operations across the Capital... OF FOOLS OF THE MIDDLE BELT, ONE NORTH AND PASTORA... » Please visit also: www.scorpionnewscorp.com SERIES: BUHARISM AND THE FIERCE URGENCY OF NOW A treat...

CLICK HERE TO

Advertise with Vigilance

SOCIAL BOOKMARK

Got News?

Got news for Vigilance?

Have you got news/articles for us? We welcome news stories and articles from security experts, intelligence analysts, industry players, security correspondents in the main stream media and our numerous readers across the globe.

READ MORE

Subscribe to Vigilance Weekly

Information Security Header

SAN DIEGO, Calif.: Cubic Corporation has introduced its new corporate brand identity. The name Cubic (mathematical cube of a number) and associated Cube with the Western Hemisphere globe inside was chosen by Cubic founder, Walter J. Zable to demonstrate the company’s worldwide engineering capabilities. This rich heritage of providing engineering solutions with services worldwide continues. The new logo incorporates a globe with a worldwide picture to better reflect the global extent of Cubic’s operation and people. The updated branding includes visual elements that reflect Cubic’s heritage but also emphasize Cubic’s forward-thinking mindset, objective to achieve strong growth and drive innovation.

“Cubic delivers best in class products and now we have a redefined look to go with it. Our new corporate branding underscores and demonstrates clearly who we are and translates to Cubic’s growing portfolio of innovative technologies and services worldwide,” said Brad Feldmann, president and chief operating officer of Cubic Corporation. “Our Cubic brand is much more than just images. The way our customers experience our products is our most important brand impression. Cubic’s new brand signifies our world-wide presence and market leadership.”

Cubic’s new motto, ‘Global. Innovative. Trusted.’ was carefully crafted to reflect the Cubic of today and tomorrow:

• Global: Today, Cubic has worldwide presence in 45 countries and more than 50 percent of Cubic’s work force is located outside the United States. Cubic’s new corporate branding illustrates a more global perspective, demonstrating further commitment to expand the company's already significant international business base.

• Innovative: Cubic’s founder always pressed employees to provide state-of-the-art solutions to our customers. His legacy lives on today with innovation processes that enable and create best-in-class solutions for our customers.

• Trusted: At Cubic, we build great relationships with our customers and we want them to know that we can be absolutely relied upon and trusted.