The apparel industry is highly susceptible to major world events. In order to thrive, it needs to continuously adapt to market changes. The COVID-19 pandemic meant that brick-and-mortar stores suffered a decrease in visits and sales, while ecommerce sales flourished and even doubled. Every day was a holiday for fashion ecommerce entrepreneurs.
But as innovation was brimming in the world of fashion commerce, fraudsters were also thinking of ways to penetrate the ever-changing market. Their tactics morphed to be better able to penetrate more rigid fraud protection solutions.
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